Booktok is a subculture within TikTok where users create videos related to books, literature, and reading. Users create short video content about their favorite books, book reviews, literary quotes, and book recommendations. Booktok has been gaining popularity due to its ability to promote reading and literary culture to a younger audience through social media. The booktok community has also led to the rise of specific book recommendations and bestseller lists, and some publishers have even started using booktok to market their books to young readers. Overall, booktok has become a platform for book lovers to share their love of literature and connect with like-minded people.
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